When many people think of entrepreneurs, the image of a successful man enters their heads. However, there is no shortage of female entrepreneurs who have built unbeatable brands. Female founders are raising funds, building companies, and championing other women to do...
Knowing when to hire help is a concern that no small business owner should overlook. Trying to do everything on their own can prove to be a costly mistake. From estimating the cost of hiring a new employee to outline the scope of their responsibilities, there are a...
From the outside looking in, small business owners and entrepreneurs may seem similar. If they are both running a small business, they are self-employed and took a risk getting their own businesses started. While one is not better than the other, there is a big...
Branding is one of the most significant aspects of any small business. Branding strategy gives your business a significant edge in your market, and it can make or break your business. Branding allows you to tell your customer base what they can expect from your...
Global statistics surrounding social media use increase each year and show no signs of slowing down any time soon. This means people are more interconnected than ever before, and they rely heavily on social media outlets for their daily information. News, opinions,...
